AI and biotechnology race to recreate aromas from threatened plants
HÆC DIES: the perfume that turns the Resurrection of Christ into an olfactory experience
Lattafa unveils Khamrah Mira, its first feminine pillar with chestnut and Cocoa Pulse
Le Labo turns a fragrance diffuser into an object of light and design
Ahmed Al Maghribi prepares five launches for Beautyworld Dubai 2026
Beautyworld Dubai 2026 puts fragrance at the center of the global beauty industry
Hamidi turns Arab layering into a complete fragrance and self-care ritual
Rayhaan Amazonica and Júnior Barreiros bring Arab perfumery closer to Brazil
Isabelle La Belle expands its portfolio with Body Splash and scented body care
Byredo 00:00 shows a new strategy: fragrances created for specific markets
Decision 42 and Overture 41: Amouage pushes concentration and aging to the extreme
Why Arab fragrance houses are targeting Latin America
Maison Margiela turns an unsent letter into a Tokyo-exclusive perfume